the Blog

Friday, August 28, 2009

NUCHI Birthday Train program starts strong.

After discussions with several retailers who have had tremendous success with
wooden railway over the years we are introducing our birthday promotion set. This is
a very simple set (shown below) designed as the first set for a two year old child. It
comes in a brown cardboard box with a label showing the item number and the set
name. It will cost the retailer $4.50 and has a retail value of more than $20.00.
This “Seed” Set starts the child out with an appropriate amount of railway product
for their age and sets the stage for many years of railway play to come! Once
they’ve mastered the Seed set, they come back to the store for more track, trains,
and accessories building a great railway set for the consumer and a great customer
for the retailer! For this reason it is important for the retailer to support the width of
the Nuchi line to participate in this promotion.
Let us know if you think it can work for you.  If you dont think it will, let us tell you why you are wrong. ;-) Kiel

Posted by Real Toy at Friday, August 28, 2009

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